Starting next year, Gamestop is going to cater to DLC lovers. How you may ask, they are going to sell DLC… IN THEIR STORES. Ok, so something called Downloadable content, which can be DOWNLOADED in the comfort of your own home, is going to be sold in store? I honestly want to know who came up with this idea. I can’t see consumers making a trip just to get something they can download anywhere. All I can say is, Gamestop is either 1, running out of good ideas or 2, desperate. Either way, I do not feel that this a good move for Gamestop.  Selling DLC in store kind of defeats the purpose.